“I bought some bitcoin, then I fell down the rabbit hole.” Has that been your experience too?
In this article, you will learn how to navigate the bitcoin rabbit hole so that you can make sense of the opportunities that blockchain technology has to offer.
Navigating the Bitcoin Rabbit Hole
If I had a bitcoin for every time I’ve heard someone say that, I’d be as rich as Satoshi. The idea of a “rabbit hole” — a complex network of branching tunnels that take you ever deeper underground — is a recurring theme in blockchain. What starts as a passing interest ends up with us diving deep into cryptography fundamentals, or geeking out on the history of economics.
The more we get excited about this technology, the more we try to explain it to other people, the more our answers sound like Neil DeGrasse Tyson drunk at a party. Like Alice falling down the rabbit hole in Alice in Wonderland into a nonsense world of anthropomorphic creatures, or Neo taking the red pill in The Matrix, the rules of reality in blockchain get turned upside down and twisted topsy-turvy.
Over the past two or three years, we’ve been mapping the rabbit hole. Just like Morpheus training Neo to live in the Matrix, or Alice with a little GPS tracker, we’ve had our flashlights out, exploring every nook and niche of the rabbit den. We explain the strange creatures you’ll meet in this burrow, how to make sense of their logic, and how to stay safe.
- My book Blockchain for Everyone maps out the rabbit hole for entrepreneurs.
- Our new reports What is Blockchain? and State of Blockchain (with my co-author Evan Karnoupakis) map out the rabbit hole for business professionals.
- And of course, our work on Bitcoin Market Journal maps out the rabbit hole for investors.
Now, we’ve put everything into one easy-to-read overview: How to Build a Blockchain Ecosystem, which you can download at the bottom of this page for free!
Based on our learnings over the last two or three years, How to Build a Healthy Blockchain Ecosystem explains all the pieces that need to be in place to make blockchain thrive. It’s a guide for investors, entrepreneurs, companies, government regulators — and you.
It’s got large-print, easy-to-read font, with plenty of eye candy like charts, graphs, and illustrations – perfect for your boss, your friends, and those with limited attention spans. We explain:
- The four parts to a healthy blockchain ecosystem
- How to start building each part, with practical examples
- Valuable lessons learned from building our Boston blockchain ecosystem
Think of it like a fully-illuminated rabbit hole, with a tour guide. We’ve got the entrances and exits well-marked. There’s a gift shop at the end.
We’ve been writing a series of these pamphlets, printing them by the thousands, and handing them out at industry conferences — an idea that is as old as America. What we’re finding is that these little printed pieces are powerful, especially in the age of Twitter. This is counterintuitive, but like so many things in blockchain, up is down and black is white. Print is persuasive.
Slowly but surely, we’re creating a valuable body of work mapping out this new industry, so it’s no longer a “rabbit hole” but an “underground network.” We’re classifying the creatures, making sense of the madness. And in the process, we’re building the world that we want to live in.
Best of all, we’re making this new download available for free. Feel free to share it like rabbits!